Faraji Music

Project Info

Recording Artist

Faraji is a Reggae Recording Artist located in New York City. He came to us because it is a known fact that every music artist needs an official website. This dedicated online space will allow them to organize relevant information about their career in one place. It is also a one-stop destination for fans, potential clients, and journalists to obtain information about the artist’s career, upcoming shows, contact details, or latest work. So…We Hooked him up.

What Should A Music Website Have?

A music website can look great, but if it doesn’t have engaging content to keep people interested, that won’t matter.  The following is a checklist of items that are essential for any music website.

A music artist website should have the following elements:

  • It should address all the needs of potential visitors.
  • The layout should be easy to navigate, and it should have engaged content.
  • It should also have an interesting Home Page, About Page (BIO), and YES, Contact information.
  • It should be continuously updated with recent photos and videos, news of upcoming shows and events, and media coverage (Especially GIGS).
  • The website should also carry links to the music artist’s social media channels.
  • A Blog, Photos, Music, Videos, and Links to any press or promotion
  • Additionally, it can have a store to sell merchandise, audio recordings, and other products.
  • Finally, it should also have a subscription option to newsletters or a free resource to build a personalized mailing list.

Access To Music

We enhanced the site experience by giving visitors the option to listen to entire songs (not just snippets) directly on the website. Research has shown that new potential fans want to be able to hear the artist’s music to decide if they like what they offer without having to dig around or even go to another website to listen the full song.

High Quality Photos

A Picture tells a thousand words. High-resolution photos are the main elements that make any look appealing and professional. Every musician website should contain photos that aren’t grainy or blurry. This may mean having professional shots taken or designating a photographer at your next show to capture good photos.

Well Written Bio

An Artist’s Bio and how they describe themselves are important therefore an artist should communicate what makes them unique, relatable and interesting. The aim should be for more information in the bio than the standard information. Challenge yourself to really dig deep into your brand and come up with a bio that makes you stand out.

Project Result & Benefits of Project

Using the resources provided to us, our team was able to design a mobile friendly website incorporating the elements mentioned above which will enable the artist to have an effective marketing tool to help further his music career and cultivate long-lasting relationships with his fans.